FREELANCE MARKETING COPYWRITER
Create marketing copy that acquires new customers
Shape your B2C and B2B content, whether AI-generated or not, to obtain new followers, subscribers, and customers.
Hi, I’m Katie. Welcome to Koppie Marketing.
I’m a freelance copywriter with 7+ years of experience in B2C and B2B marketing.
Through my company, Koppie Marketing, I provide established and emerging businesses with fresh, on-brand copy.
I regularly work on projects with teams situated around the globe, helping shape copy for UK and international audiences.
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The areas I specialise in are:
Legal and legaltech
Fintech
SaaS
Insurance
Emerging technologies
Creative technologies
Don’t see yourself on the list? Get in touch to find out how I can help your business grow.
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I provide content strategy, research, writing, and editing support for B2C and B2B marketing teams.
I primarily write:
SEO articles
Passive inbound link building articles
White papers
Email marketing newsletters
Website copy (including UI and UX copy)
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Need new customers? Launching a new product? Looking to boost your website’s ranking?
With the power of good copy, you can do all that and more.
I help businesses reach target audiences, develop genuine relationships with them, and convert them into loyal customers or partners.
Gain more high-quality visitors with strategic SEO articles
Establish your business as a trusted authority through white papers and thought-leadership guest posts
Grow your loyal customer base with targeted email marketing campaigns
Whatever you’re trying to achieve, I’ll help you create the copy that gets you there.
Copywriting services to help you grow
Whether you need to rank better, convert more, or stand out as a leader in your area, I write 100% original content in your tone and style to help you achieve your content goals.
Learn more about the SEO article service.
Blog posts
Refining AI-generated copy
AI tools can help marketing teams optimise and scale all content efforts. I help teams generate, curate, and audit AI copy, so that it’s always on brand, technically accurate, and people-friendly.
Learn more about the AI copy service.
Attracting high-quality links without having to buy them is a lesser-known tactic that can deliver great results. Boost website rankings, attract new customers, and grow your authority.
Learn more about the backlink building service.
Passive inbound link building
Copy that delivers results
Electreon, a company bringing dynamic EV charging technology to roads around the world, commissioned a white paper, “Wireless EV Charging: The Road to Global Emission Reductions.” The paper helped pave the way forward to new parternship opportunities.
Partnership opportunities from white papers
Fintech company Xace gained new customers through SEO-powered articles. The content continues to help bolster existing product pages and convert more website visitors into leads. This article on iGaming bank terminology is one example of a high-ranking piece.
New customers through SEO-optimised articles
Legaltech platform Legal Nodes has a powerful Resource Center with many articles boasting high SERP rankings. By adding value to trending conversations, like this article on MiCA regulation, they quickly earn high-value inbound links, boosting their visibility and credibility.
Boosted visibility through passive inbound links
“Katie brings fresh and creative perspectives, turning even the most difficult topics into digestible delights.”
Matt Wright, Managing Director, Honed
What clients say
“…anyone who works with Katie will enjoy her superb writing skills and interpersonal personality.”
Keren Alleson-Gerberg, Marketing Project Manager, Electreon
What can your copy do for you?
Got a question, an idea, or a project in mind? Fill out the form, and I’ll be in touch soon.